Kenya: America is number one Source market, Uganda and South Africa in Top 7

Kenya: America is number one Source market, Uganda and South Africa in Top 7 The United States has overtaken the United Kingdom as the top source of international tourists in Kenya in the first 10 months of the year as arrivals increased by 16.1 per cent The Kenya Tourism Board (KTB) says 82,363 visitors from the US toured the country […]

Read more

Africa: Meet Najib Balala the Man who makes Kenyan Tourism tick

balala tourism arrivals kenya tourists Najib

Is Tourism CS Najib Balala the coolest cabinet secretary in the Jubilee government? Balala wakes up at 5am every day. I know because in booking our appointment he insisted on an early-morning meeting. It is the eve of World Tourism Day when we meet at his Teleposta office. He is sharply dressed complete with an Ankara bowtie! I ask him […]

Read more

Africa: Kenya Appoints Kempinski’s Murungi others into Task force to grow MICE

Tourism Cabinet Secretary Najib Balala has inaugurated a task force that will review Kenya’s tourism strategy. The panel is expected to create an institutional framework to develop a marketing strategy for convention tourism in Kenya. Mr Balala said the group will also be expected to work with the Kenya Tourism Board to review the current tourism business strategy to position […]

Read more

Africa: Kenya, Rwanda and Uganda tie up the Uni-Visa while Tanzania stays away.

Kenya has re-ignited its vision for a ‘Coalition of the Willing’ arrangement with Uganda and Rwanda as the three nations signed a pact for joint tourism marketing to increase the number of international and regional visitors. Tourism ministers from the three countries have structured a single travel document that will allow foreign visitors to roam across borders without attracting extra […]

Read more

Africa: Kenya set to become Tourism Billionaire in 2016 says Balala

Kenya’s tourism industry has earned $470 million in the last six months and is projected to bring in one billion dollars by the end of 2016, Tourism Cabinet Secretary Najib Balala has said. “Our focus is full recovery by June 2018,” Balala said of the sector that has faced serious challenges in the last few years. Visitor numbers and earnings […]

Read more

Tourism: African and domestic markets are best for Tourism Destinations

The traditional remedy for promoting and boosting the tourism industry is to market, market, and market. Tourism Cabinet Secretary NajibBalala has worked hard on this recently and he is to be commended for this. Marketing Kenya and what it has to offer is largely focused on our traditional overseas markets in Europe and the United States with more and more […]

Read more

African Tourism: Kenya celebrates increased Arrivals from S.A. and Nigeria targets East Africa

Kenya has announced a $1.5 million (Ksh150 million) marketing campaign in effort to reverse a drop in East African visitors following a similar successful campaign last year that have improved arrivals from Nigeria and South Africa. Tourism secretary Najib Balala said the campaign targeting visitors from Tanzania, Uganda and Rwanda follows a recent consumer research conducted in the three countries. […]

Read more

Kenya Tourist Arrivals growing at 33% targeting 1.6million this year

By Caroline Njoroge The Kenyan tourism sector is expected to continue its rebound this year with the Kenya Tourism Board (KTB) projecting it will grow at a rate of 33 per cent to record 1.6 million tourist arrivals. “We expect the number of arrivals to grow by 400,000 to 1.6 million at the close of the year compared to 1.18 […]

Read more

Kenya’s tourism indices dips despite Obama, Pope’s visit.

Despite the visit of the United States President, Barak Obama and Pope Francis, last 2015, Kenya’s tourism industry is still struggling to attract tourists to the country. With the visit of the two prominent leaders, the east African country failed to jumpstart the number of tourists choosing Kenya as a destination and tourism numbers are likely to remain subdued in […]

Read more