Tourism: Kenya to tap into the 62million pool of African Travellers with Meetings event

Kenya to tap into the 62million pool of African Travellers with Meetings event Kenya Tourism Board (KTB) has announced that it is banking on Nairobi’s status as a regional business hub to grow the country’s tourist numbers through conferences and events. Last year, conference tourism generated 14 per cent of total tourist arrivals to the country, and with the number […]

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Tourism: Kenya targets major travel expo next month to promote tourism

Kenya targets major travel expo next month to promote tourism Kenya hopes to use a major travel exhibition scheduled for next month to showcase various products in a bid to promote tourism, which has been through a rough patch over the recent years. Nairobi will be hosting the American Society of Travel Agents (ASTA) forum from February 23 to 28 […]

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Kenya: America is number one Source market, Uganda and South Africa in Top 7

Kenya: America is number one Source market, Uganda and South Africa in Top 7 The United States has overtaken the United Kingdom as the top source of international tourists in Kenya in the first 10 months of the year as arrivals increased by 16.1 per cent The Kenya Tourism Board (KTB) says 82,363 visitors from the US toured the country […]

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Africa: How the Masai is turning Kenyan safaris into economic development hub

kenya safari dreams

How the Masai is turning Kenyan safaris into economic development hub In East Africa, native tour guides have formed an organization that is transforming the future of African wildlife and Kenyan safari travel. Maasailand is the heart of a billion-dollar tourism industry on which the Kenyan government relies and which directly employs over 100,000 people a year. The Maasai Mara […]

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Africa: Dubai Tourism, SAT, KTB win Best Stand Award at Akwaaba

By Friday Nwosu Dubai Tourism has emerged the winner of the overall Best stand award at the just concluded 12th edition of Akwaaba African Travel Market held at Eko Hotel, Lagos. The event which had 15 participating countries and over 50 travel organisations in attendance saw Dubai winning the award for the second consecutive time. Dubai became the darling of […]

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Africa: Kenya Appoints Kempinski’s Murungi others into Task force to grow MICE

Tourism Cabinet Secretary Najib Balala has inaugurated a task force that will review Kenya’s tourism strategy. The panel is expected to create an institutional framework to develop a marketing strategy for convention tourism in Kenya. Mr Balala said the group will also be expected to work with the Kenya Tourism Board to review the current tourism business strategy to position […]

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Tourism: African Source markets are driving Kenya Tourism revival

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The African continent is home to over 1 billion people, roughly 13% of the World’s estimated population. It produces more than 60 metal and mineral products, several of which are the World’s most important including Diamonds, Gold, Uranium, Nickel, Cobalt and Platinum Group Elements (PGEs), to name a few. This is a major attribute that has attracted business from the […]

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Tourism: Kenya tops world in tourist bookings, says travel firm

Kenya has in 2016 recorded the largest growth in tourist bookings globally, says American-based luxury travel network Virtuoso. The agency boasts 390 members and more than 11,400 elite travel advisors in 40 countries across North America, Latin America, the Caribbean, Europe, Asia-Pacific, Africa and the Middle East. Virtuoso said Kenya scored 59 per cent, followed by Iceland (56), Saint Martin […]

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African: “Operation Pride” leads to sack of 80 staff at Kenya Airway

Over the last few months, Kenya Airways embarked on a turnaround program “Operation Pride” to improve its profitability, revisit its operating model and network, and seek a long term sustainable financial structure for its business. Operation Pride will deliver over USD 200 million of value in various initiatives, half of which focus on increase in revenue and the other half […]

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African Tourism: How Domestic Tourism can build Kenya Tourism

The International Monetary Fund (IMF) says Kenya’s economy will grow by 6 per cent this year. This is double the anticipated rate of growth for sub–Saharan Africa. Part of the IMF’s optimism is based on expectations of a recovery in tourism. The fact, however, is that international visitor arrivals in 2015 were 17 per cent lower than in 2014. Tourism […]

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